For my folk rock magazine 'strum', the artists that will be in this are people like Gabrielle Aplin, Noah and the Whale, Mindy Gledhill, Mumford and Sons and Of Monsters and Men.
The pale pastel colours are very popular in indie folk as well as indie rock. This old fashioned look is some thing only indie folk artist really do as it does not recognised as fashionable by people who listen to mainly pop or dub step music for example.
The subtle pastel colours are also used in this dress worn by Gabrielle Aplin. Pop and rock stars today wear big bright and bold looks which fit with there upbeat genre of music. The more relaxed and slightly vintage looks of the folk genre mean these colours and designs work well. The artists of this genre focus more on their music rather than their look.An example of an artist who is famous for what they wear as well as their music is Miley Cyrus.
Waist coats are popular in this genre of music. Mumford and Sons are probably the most well known bad to wear waist coats. The waist coat gives an impression of higher class and respectable men. Compare this look to one of Lil Wayne or the band Blink 182.
The knitted and shirt looks are very iconic for this genre of music. The shirts shouldn't look to country and western and the jumpers must have a interesting design to make then look individual.
A guitar has to be on the magazine at some point as, after all the magazine is called strum. Other instruments that could be used are the Banjo, ukulele as well as the piano.
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